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Supermarket WM Morrisons opens the UK's First Bioethanol E85 Pump


Morrisons introduce first Bioethanol E85 fuel pump

Introduction
Located Albion Way Site, Norwich
Saab BioPower Technology
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Further Information

Introduction
LONDON - British supermarket group Wm Morrison has opened the UK's first bioethanol E85 filling pump on 15/03/06, tying in with the first deliveries of the Saab 9-5 BioPower flex-fuel car.

Bioethanol E85 (a blend of 85 percent bioethanol and 15 percent petrol) will retail for two pence per litre less than petrol, and can contribute to a cut in the harmful effects to the environment caused by burning fossil fuels, Morrisons said.

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Located Albion Way Site, Norwich
Morrisons, the UK's fourth largest supermarket chain, has located the UK's first bioethanol E85 pump on the forecourt of its Albion Way, Norwich site, it will be immediately followed by supplies at another four of its sites in eastern England.

"Creating demand for this product will, in the medium to long term, present major opportunities for UK farmers to supply their excess cereals capacity to bioethanol manufacturers," Morrisons said in a statement.

Morrisons said the availability of the fuel, branded as Harvest BioEthanol E85, had been timed to coincide with the first customer deliveries of the Saab 9-5 BioPower, which was officially launched in Britain in November 2005.

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Saab BioPower Technology
Saab BioPower technology enables its cars to run on either the potent yet environmentally-friendly fuel BioEthanol E85, or on pure petrol, without any adjustment required by the driver.

Saab is a unit of General Motors Corp.

Ford Motor Co.'s Ford Focus FFV can also use BioEthanol E85, a Morrisons spokesman said

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Want to know more?

Click here for the full report on the Morrisons Website

Click here for the official press release on the Saab's Bio power Technology on the Saab Website

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Further Information
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Tel: 0115 848 8214
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Email: susdev@ntu.ac.uk
NEWS & EVENTS
* Opportunity:
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* More Info: The Sustainable Communities Bill – what is and why it is important...
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* Article: Supermarket WM Morrisons opens the UK's First Bioethanol E85 Pump...
(01/04/06)
* Article: World Resources Institute – Climate change, energy and transportation
(31/03/06)
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(13/03/06)
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The Institute for Sustainable Development in Business, Nottingham Trent University,
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